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Overview
Why Invest in Capitalis Group Inc?
- Growing Market: The crowdfunding market is projected to reach $200 billion by 2025, and capturing even a small portion of this market means significant success for our company.
- Comprehensive Services: Capitalis Group Inc aims to offer an extensive range of services, from pre-launch to post-campaign management, to help guide our clients toward successful crowdfunding campaigns
- Expertise: Our team of professionals has years of experience and knowledge in crowdfunding, marketing, and securities, setting us apart from competitors.
- Expansion Plans: Capitalis Group Inc is looking to expand its services to Japan and Europe, tapping into new markets and increasing revenue streams.
- Track Record: Our FINRA-member funding portal, TruCrowd, has a track record of catering to various industries and client bases.
About Capitalis
Capitalis Group, Inc. aims to be a one-stop-shop consulting firm that specializes in all things crowdfunding, offering comprehensive services that can help clients launch successful crowdfunding campaigns. Our team has years of experience and knowledge in crowdfunding, marketing, and securities, and we aim to consolidate all crowdfunding-related services into one location. Capitalis Group, Inc. also owns a funding portal named TruCrowd and has expansion plans in Japan and Europe.
The Opportunity and Market
The crowdfunding market is projected to grow to $200 Billion by 2025. Even capturing just a small fraction of that market would be a huge success.
Crowdfunding includes different types of offerings that can generally be divided into 2 categories: “Rewards-based” and “Securities-based.”
Rewards-based crowdfunding offers backers physical or digital products, as well as services, in exchange for the money they put in. It generally operates in a “pre-order” method, with the funds received from the campaign being used for manufacturing, logistics, or other costs associated with preparing the rewards that backers will receive. In some cases, campaigns under this category deliver the rewards months or even a year after the campaign is closed.
Securities-based crowdfunding, on the other hand, offers backers an ownership stake, effectively turning the donors into investors. As such, securities-based crowdfunding is a bit more complicated than rewards-based since it requires securities attorneys, financial reviews from CPAs, and filings with the SEC. All of these items potentially cost a significant amount of money and time before any funds from the campaign come in. Expenses include the costs of preparing corporate documents, compliance materials, and marketing, among others.
Despite the differences, both crowdfunding categories have a lot in common:
- They both need time and money for prep work before the launch.
- They need proper marketing during the campaign.
- Issuers are required to fulfill orders to their backers by either delivering securities or rewards
- The crowdfunding platform that hosts the campaign generally makes its money by taking a percentage of the funds raised in the campaign
While the details of what is involved in the prep work and fulfillment of different types of offerings can be vastly different, even within the same category, the basic logistics of any crowdfunding campaign remain the same.
Capitalis Group, Inc. recognized the potential of the crowdfunding market early on and aims to be a one-stop-shop consulting firm for all things crowdfunding. Our team uses years of experience in crowdfunding, marketing, and securities to support their clients' crowdfunding success. We intend to offer a comprehensive range of services, from pre-launch to post-campaign management, working towards a successful crowdfunding campaign for their clients.
Capitalis Group, Inc. has identified key strategies that have the potential to better equip companies for crowdfunding success, including research and planning, content and engagement, consulting and management, and marketing and networking. The company hosts an ecosystem of well-structured and highly specialized services addressing each step of the crowdfunding campaign. We intend to offer services including evaluation, investor relations, market funnel, strategic narrative, campaign management, content marketing, merchant account, review and audit, advanced research, crowdfund mapping, CapitalIS CRM, site content and SEO, and media promotion.
The crowdfunding market presents a vast opportunity for businesses and investors alike. With its comprehensive services and experienced team, Capitalis Group, Inc. is well-positioned to capitalize on this opportunity and assist clients in launching successful crowdfunding campaigns.
Problem
Despite the potential for success, 85% of crowdfunding campaigns fail, and two major contributing factors to these failures are a lack of understanding and insufficient preparation.
The first factor, lack of understanding, refers to a lack of knowledge about the crowdfunding process, requirements, and regulations. Many companies that try to launch crowdfunding campaigns do not have a clear understanding of what is involved in the process or the resources required to make it successful. This lack of knowledge can lead to mistakes, oversights, and ultimately, the failure of the campaign.
The second factor, insufficient preparation, refers to the inadequate preparation of the campaign before launch. Many companies fail to do proper market research, develop a solid marketing plan, or create compelling content to engage potential backers. This lack of preparation can lead to a lack of interest in the campaign, a failure to reach funding goals, and ultimately, the failure of the campaign.
Both of these factors can be detrimental to a crowdfunding campaign, resulting in wasted time, effort, and resources for the company launching the campaign. This is where Capitalis Group, Inc. steps in, offering our expertise and comprehensive services to equip companies with the knowledge, skills, and resources they need to launch successful crowdfunding campaigns.
Solution
Capitalis Group, Inc. has identified key strategies to equip companies for better crowdfunding success, addressing the issues of lack of understanding and insufficient preparation.
We believe our team's proficiency and experience will enable us to set a high bar in delivering exceptional services at an affordable price. We intend to offer an ecosystem of well-structured and highly specialized services, addressing each step of the crowdfunding campaign.
The solutions to be offered by Capitalis Group, Inc. include research and planning, content and engagement, consulting and management, and marketing and networking. We evaluate a company's readiness to run a campaign, leverage strengths to improve weaknesses, and lay out what it needs to do to succeed.
Capitalis Group, Inc. plans to assist its clients in building a database of interested backers prior to launch, manage communications between the company leaders and the crowdfunding investor community, drive traffic to the website, social media platforms, and the campaign page from potential investors, future clients or partners, and develop the company's narrative to inspire the target crowdfunding audience.
Capitalis Group, Inc. aims to plan, develop, and manage the entire crowdfunding campaign, develop relevant content for use in online marketing campaigns, help companies get set up with a merchant account so they can accept payments from their customers/clients, research competitor campaigns to provide invaluable insight into campaign planning, help structure campaign funding strategies, including but not limited to the type of raise, targeted investors, pitch, messaging, reward strategies, and provides a dedicated Customer Relationship Management (CRM) system that can help businesses improve relationships with investors and manage client-oriented processes efficiently.
Capitalis Group, Inc., plans to offer a range of services to try to assist companies in making their crowdfunding campaigns a success. Our solutions address the issues of lack of understanding and insufficient preparation, and their experienced team provides comprehensive support to clients at every step of the crowdfunding campaign.
Achievements, Traction, and the Road Ahead
Capitalis Group, Inc. has already achieved significant milestones in the crowdfunding industry. The company owns TruCrowd, a FINRA-registered funding portal that has enabled numerous companies to launch successful crowdfunding campaigns. The platform operates three additional portals under its license: Fundanna, MusicFy, and CryptoLaunch, each catering to its specific industry and client base.
Capitalis Group, Inc. has plans for international expansion into Tokyo, Japan. The Tokyo Metropolitan Government invited TruCrowd, a Capitalis subsidiary, to open a crowdfunding portal in Tokyo. Capitalis Group, Inc. intends to take already established and successful Japanese companies and assist them in expanding their operations to the US by getting them to set up a US-based company and conducting Reg CF offerings to get them the capital necessary to establish their US operations.
Moreover, Capitalis Group, Inc. has been steadily laying the groundwork for launching a rewards-based crowdfunding platform. This platform would allow the company to take those smaller companies who may not be ready for an equity offering, or whose products are well-suited for rewards crowdfunding, get them to grow their customer base, and prepare them for an equity offering while still keeping them "in the family" rather than sending them to an external platform.
Capitalis Group, Inc. currently expects its rewards-based crowdfunding platform to be either ready to launch or in the final pre-launch stages during Q3 of 2023.
In summary, Capitalis Group, Inc. has achieved significant milestones in the crowdfunding industry and continues to expand its operations and services. The company has plans for a second funding portal, international expansion, and a rewards-based crowdfunding platform. These achievements demonstrate the company's commitment to revolutionizing the crowdfunding industry and providing comprehensive services to our clients.
